You can fix it on the drawing board with an eraser or you can fix it on the site with a sledgehammer.
-Frank Lloyd Wright
Build.
Build a solid foundation of UI standards and document the design processes in a design system. A design system is important to the overall design and development team, increases efficiency, and fosters collaboration.
Analyze.
Continuously collect quantitative data using a data analytics tool to learn about the current product performance and usability.
Discover.
Pinpoint the users’ pain and happy points by evaluating the current UI and UX. Gather qualitative data using methods such as interviews and surveys.
Design.
Sketches, wireframes, and prototypes—oh my! Unravel complexity on paper and turn abstract ideas into visuals. It is essential to go through several research-driven design iterations to discover what works best for the user.
Interact.
Empathize with the user. Incorporating the user into the design and development process at various points with methods like usability testing and focus groups is the heart of UX design.
Solution.
Build a solution that is beautiful, scalable, and elegant. Recycle what we know and strive to always remember the user. Minimize the technical debt and maximize user happiness and retention.
Learn.
Explore new concepts. Collaborate often with fellow designers and the local design community. Keep up-to-date on industry trends through constant exploration.
Collaborate.
A good end solution is a reflection of the team and its culture. Great team collaboration and culture are keys to strong product design.